rheology

📖 Definitions

noun

The study of the deformation and flow of matter.

💬 Usage Examples

“If you have ever given a bottle of tomato ketchup a good shake to make it pour more easily, then you have experimented with rheology. ... If you want to make the perfect ketchup, therefore, rheology is important.” Sticky Fingers; The Economist (London, UK); Dec 3, 2011. “Rather than arguing his case, he withdrew from the conference ‘because of unforeseen personal problems’.
I wondered if plagiarism was the ‘unforeseen personal problem’. Interesting. Some Facebook items shed more light on his personal rheology.” A. Reynolds; Past Perfect; Archway Publishing; 2014.
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